About Us

For the Pet Parents Who Notice the Little Things

Pawable began with a simple, familiar moment — the kind many pet parents experience. One of our own dogs started showing small signs of slowing down. Nothing dramatic. Just the sort of subtle changes you only see when you truly know your dog: hesitating before rising, shorter walks, not quite as bright around the home.

We started looking for something gentle and supportive to help. But as we tried the usual joint supplements, we realised something surprising:

Most products on the market use the same old ingredients and almost none included 
collagen at all — despite collagen being vital for the structures that help dogs move comfortably, and equally important for supporting healthy skin and coat.

That gap became the beginning of Pawable.

 

Why Collagen? Why Us?

Collagen is one of the body’s fundamental building blocks. Dogs rely on it every day for the health of their joints, cartilage, tendons, ligaments, skin and coat. Yet as they age, their natural collagen levels naturally decline.

Most supplements rely on ingredients that support one part of the picture — but they don’t supply the nutritional building blocks themselves. Collagen does.

So we created something different:

A multi-collagen, dual-action blend

We combine several types of hydrolysed collagen with undenatured type II collagen (UC-II). Each works in a different way and they complement one another beautifully. Hydrolysed collagen provides essential building blocks, while UC-II supports comfort and mobility through a distinct, evidence-backed mechanism.

Together, they offer a more complete approach than the standard, single-path formulas found on shop shelves.

The result is a simple, natural daily routine that supports healthy joints, mobility, comfort, and healthy-looking skin and coat — without the usual fuss.

 

Who We Are

We’re a small British, family-run company. Pawable wasn’t designed by a boardroom.  It was shaped around our own kitchen table after months of speaking to nutritionists, researchers and vets, searching for something better for our dog.

Everything we make starts from the same belief:

Our dogs deserve the best chance of staying active, comfortable and full of life — not just today, but in all the years ahead.

 

Meet the Pawable Pioneers

Over time, we noticed something special about the people who found us. They weren’t just buying a supplement — they were making a thoughtful, proactive choice.

They were the pet parents who:

• notice the small changes early
• act before problems grow
• believe in gentle, natural support
• want more good days and longer walks
• trust their instincts about what their dog needs
• care deeply about healthy joints, mobility, skin and coat
• want to do right by their dog, for as long as possible

These people became the first members of what we now call the Pawable Pioneers — a quietly growing community of pet parents who choose better, earlier, and with intention.

Choosing Pawable means joining that group.

A group of people who put thoughtfulness before hope, and care before convenience.

 

Our Promise

We’ll always keep things simple, honest and grounded.

No overblown claims. No complicated routines. No empty promises.

Just natural, thoughtful support for the dogs we love — and a community of pet parents who feel exactly the same.

Welcome to Pawable.

Welcome to the Pioneers.